VodafoneZiggo

F1 Live Viewing

Year:
Region:
The Netherlands
Campaign highlights
First live viewing event of F1 with 16.000 F1 fans
At the same time as the release of the F1 game
Global coverage including, BBC, F1, among others.
Over 40+ million people reached with PR
About F1 Live Viewing

We supported Vodafone-Ziggo with PR for the first F1 Live viewing ever in a sold out Ziggo Dome. At the same time we launched the official F1 (mobile) game and organized a F1 sim battle race on-stage!

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Bold ideas. Smart execution. Proven impact.

Vertigo 6 - Marketing, PR & Influencer agency
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