Empowering local creators and their community plus driving sales through a unique theme park masterclass.

How can a brand contribute to the professional growth of local creators and their community? By organizing and facilitating a dedicated Masterclass in a thrilling theme park!

The objective of the Logi PLAY Masterclass was to unite creators from the Netherlands and Belgium, fostering knowledge exchange on various topics important to their growth and elevating their channels and online presence to the next level.

We brought together creators to connect with a young audience in a fun and unique way at one of the most exciting theme parks in Europe: Walibi Holland. Our booth at Walibi, famed for its family-friendly attractions and gaming events, served as the vibrant hub for this initiative. Nearly 60 creators participated in the Masterclass, generating 2 million organic impressions during the event and the livestream on Twitch and YouTube Live.

Award winning campaign ????
 – Digital Impact Award – ‘Best Community Development’