New Balance – Runs in the Family event

[vc_row css=”.vc_custom_1475737758798{padding-bottom: 8px !important;}”][vc_column][vc_column_text]We wanted to host an intimate evening with our New Balance family; lifestyle media and well known creators who are a fan of the New Balance brand. We organised the VIP get together at sneaker boutique Bijsmaak in Nijmegen. An evening with great food, music, games and drinks for influencers & stylists. The guests included celebrities, content creators, musicians, athletes, fashionistas and more.

The VIP party had a DJ, award winning cocktail shaker, luxurious catering and branded craft beers. The location was very hip – there was even the opportunity to be tattooed!

All our VIP guests had a great time, shared lots of stories and showed off their love for New Balance. Everybody went home with a personally tailored goodie bag with different New Balance clothing and shoes for them to promote in the future. Overall their combined social output had a reach of over 3,5 million.[/vc_column_text][vc_empty_space height=”22px”][/vc_column][/vc_row]