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TREK Bikes – Fiets Dates

Vertigo 6 - Marketing & PR / TREK Bikes – Fiets Dates

TREK Bikes – Fiets Dates

To boost awareness for Trek e-bikes and speed pedelecs among a female target audience in the Benelux we created the YouTube format ‘Fiets Dates’.

One lucky gentleman was set up with 3 lovely ladies to go on 3 dates, by bike! ‘Ride bikes. Have fun. Feel good’.

The video was a big hit with over 150k views and will be continued in a web series.

TREK Fiets Dates - episode 1
Info
Client:

TREK Bikes

Category:

Featured, Gen Z marketing, Media Buy, Social Media

Date:

November 25, 2021