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Tweakers & Trek Bikes

Vertigo 6 - Marketing & PR / Tweakers & Trek Bikes

Tweakers & Trek Bikes

Trek Bikes is one of the biggest bicycle manufacturers of the United States for consumers and professionals. In the Netherlands they are well know for their sports- and mountain bikes. But they also produce high quality e-bikes. To create more awareness for their e-bikes and speed pedelecs we created a tech event together with tech platform Tweakers.

6 lucky Tweakers were chosen to enjoy a bike tour starting from the Trek headquarters in Harderwijk on e-bikes and speed pedelecs. After the tour they had the chance to test the bikes at home for two weeks and write an honest and critic review.

Tweakers video
Info
Client:

TREK

Category:

Featured, Media Buy

Date:

October 15, 2021